For the fourth season of “The Apprentice,” Donald J. Trump searched for a gimmick to bolster ratings. His idea was simple if explosive — pit an all-white team against an all-black team.
“Do you like it?” he asked, previewing the concept on Howard Stern’s radio show in April 2005.
The president ignited a firestorm in recent weeks after he told four Democratic lawmakers, from left, Representatives Ayanna S. Pressley, Ilhan Omar, Alexandria Ocasio-Cortez and Rashida Tlaib, to “go back” to their home countries.
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“Yes,” Mr. Stern said.
“Do you like it?” Mr. Trump asked Robin Quivers, the African-American co-host.
“Well,” she said, “I think you’re going to have a riot.”
That gave Mr. Trump no pause. “It would be the highest-rated show on television,” he exulted.